Business development for injection molders and mold makers

You already have more work than you're quoting.

It's sitting in customers you haven't talked to in two years, quotes nobody followed up on, and trade show conversations that went quiet. I build the system that turns it into RFQs, and then I run it.

Or call 860-387-7357

Open quotes

23 open · $612,400 quoted

Example
  • Medical housing, 4-cavity

    PC · quoted 6 days ago

    $48,200

    Email 2 of 4 · Tue
  • Overmolded grip

    LSR · quoted 19 days ago

    $31,750

    Call today
  • Family mold, 2-cavity

    P20 tool build · quoted 3 days ago

    $86,000

    Won
  • Connector body

    PBT GF30 · quoted 41 days ago

    $22,900

    Lost · lead time

Win rate, 90 days

31%

Top loss reason

Lead time

No follow-up

0

Example board after setup. Not client data.

What I fix

Four problems that cost molders work

Each fix has a written scope and a set price. Every one starts with your fit profile, so the system chases the work you want and screens out the work you don't.

What I hear

"Our backlog runs out in October and we have nothing behind it."

Get back in front of past customers

Your old contacts cleaned up and loaded into HubSpot, one email a month built on a real job or open capacity, and every reply forwarded to you the same day.

For owner-led shops with a few hundred contacts

$1,000/mo 3-month minimum

What's included

What I hear

"Quotes go out and that's the last we see of them."

Quote follow-up

Every open quote on one board, timed follow-up in your rep's name, and a reason logged when a job is lost. I run it for the first 60–90 days.

For molders and mold makers whose reps are too busy to chase

From $8,000 then optional monthly

What's included

What I hear

"We spend six figures on shows and got two good leads."

Trade show follow-up

A meeting list before the show, ten-second lead capture at the booth, personal follow-up within 48 hours, and a report on what the show produced.

For shops that exhibit at NPE, MD&M and regional shows

$4,000–$7,500 per show

What's included

What I hear

"We paid for HubSpot and it's a mess."

HubSpot cleanup and lead routing

Leads scored against your fit profile, routed to a named rep with a response clock, and a pipeline that matches RFQ, quote, tool build and production.

For 30–150 person companies with a sales team

$8,000–$15,000 fixed project

What's included

Ongoing: I run it for you

One person owning the system month to month: the customer email, weekly quote chasing, show follow-up, HubSpot changes and a 30-minute pipeline review.

$2,500–$4,500/mo priced by scope

How it works

Not sure where to start? Pipeline check

I review 12 months of quotes, your contact list, HubSpot and show spend. You get a two-page finding with three numbers and the fix to do first.

$1,500–$2,500 credited toward a project

What I review

Why a specialist

More RFQs only help if they fit your presses.

A generic agency counts every inquiry as a win and hands you hundreds of jobs you'd never quote. I only work with injection molders, mold makers and machine shops, so I know a good-fit RFQ from a bad one.

Every system starts with a fit profile. Good-fit RFQs get a fast response from a named rep. Poor fits get a polite no, and nobody spends an afternoon quoting them.

An open injection mold mounted in a press, with water lines connected
Fit profileExample
Presses
55–400 ton
Materials
PC, PBT, PEEK, LSR
Annual volume
25k–1M parts
Markets
Medical, industrial, defense
Tooling
In-house builds and transfers
Avoid
Commodity packaging, one-off prototypes
DwgFIT-001
RevA
Sheet1 of 1

How it works

I get the qualified RFQ to your desk. You quote and close.

  1. 1

    Free 30-minute call

    Tell me what's broken. I'll tell you which fix comes first, or that I'm not the right fit.

  2. 2

    Fixed-scope build

    A written list of what's included, a clear end state and a set price. Built in HubSpot and owned by you.

  3. 3

    I run it

    Systems handed off on day one tend to sit unused. I run yours for the first 60–90 days, or month to month, so it doesn't depend on reps remembering.

Fixed fees and monthly retainers. No commission.

Results

What these systems have done for other shops

$5M+

in quoted work mapped into one pipeline, replacing a spreadsheet

$10–15M injection molder, Massachusetts

6

lead sources tracked, so trade show spend could be measured in dollars quoted

$10–15M injection molder, Massachusetts

Same day

response on 5–10 inbound leads a day after routing was rebuilt

Manufacturer with a molding division, New Hampshire

10+ hrs

a week of sales time moved off lead triage

Manufacturer with a molding division, New Hampshire

"We weren't looking for marketing. We needed structure. In a few months, we went from spreadsheets and trade show chaos to a system we can actually measure and manage."
VP of Sales & Marketing, $10–15M injection molder, Massachusetts
"Our old site didn't reflect who we are anymore. The new one finally matches the level of work we're doing."
Mark Banyacsky, Owner, Empire Tool, LLC, Derby, CT

References available on request.

Read the case studies
Joe Sikorski, founder of Aero Media Group

About

I didn't come to manufacturing from marketing.

My family's background is in injection molding, at Seitz, now Aptyx, in Torrington. I learned the industry the way many people here do: from my father, an applications engineer, through plant visits, DFM reviews and new product launches, and through his network of people who've been doing this for thirty years.

I started my career as a solutions engineer in managed IT services, a business with the same long sales cycles and the same skepticism of vendors. Since NPE2024 I've worked only with processors, mold makers and machine shops.

Joe Sikorski, Founder · MoldMaking Technology 30 Under 30, 2025

More about how I work

Tell me what's broken.

30 minutes on Zoom or Teams. You'll leave knowing which fix comes first, whether you hire me or not.